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Wella EIMI Shape Shift Moulding Hair Gum is a styling gum perfect to create defined or disheveled looks on any hair type.
Wella EIMI Shape Shift Moulding Hair Gum adds texture and definition to the hair while facilitating styling. This molding gum has an elastic texture and can be used to achieve either defined or disheveled looks. Suitable for all hair types, its medium hold will keep the hair in place without compromising its movement and flexibility. Moreover, the formula of this product will leave the hair with a shiny finish while taming frizz and flyaways. It will also provide protection against the harmful effects of UV rays. From styling the hair in spikes to adding definition to a slick backcomb, the styling options are endless. Regardless of the look, the hair will surely have a healthy appearance and improved texture.
Work a generous amount of Wella EIMI Shape Shift Moulding Hair Gum between your fingers. Then shape the hair using your hands to achieve the desired look.